Home / About
AboutFounder-led, AI‑powered and built for what's next.
Agency Ninety Six is a digital marketing and AI agency based in Ballymena, Northern Ireland. Ten years of building websites, years inside the industry, and a business now run on systems we built ourselves.
Hi, I'm Andrew.
I founded Agency Ninety Six to give businesses the kind of marketing I'd want for my own: honest, strategic and measured on what it actually brings in.
When you work with us, you deal directly with the person planning and building your project. No account managers passing messages along, no junior staff learning on your budget, and no disappearing once the site goes live.
"Building a business properly means more than running ads or posting on social media."
Andrew Kernohan, Founder
The story so far
From a single Shopify store to an agency built on its own AI systems.
- Over ten years ago
The first website
It started with a Shopify store. I built it, ran it and did all of its marketing myself, then started building websites for other people, often for small businesses I'd spotted online who needed a better one.
- The agency years
Learning the trade properly
I spent years inside two digital marketing companies, working on websites, SEO, paid ads and social media for clients across a range of industries. It taught me what separates marketing that looks busy from marketing that brings in business.
- Nearly four years ago
Agency Ninety Six
I started Agency Ninety Six in Ballymena on one simple idea: marketing should generate real enquiries, real sales and long-term growth, not vanity metrics.
- Today
Built on AI
The agency runs on AI systems I've developed in-house, for development, SEO and client management. It means faster delivery and sharper work for clients across Northern Ireland, the UK, Ireland and Australia.
- Next
AI for every business
The same systems that run this agency can run parts of yours. AI development is now a core part of what we do, and it's where we're heading.
What we believe
Four principles behind every project we take on.
Results over vanity metrics
Likes and impressions are nice. Enquiries, sales and booked jobs pay the bills, so that's what we measure.
Strategy before design
Every project starts with understanding the business and its customers. A beautiful site that doesn't sell is a wasted investment.
You own what we build
Your website and systems belong to you. We'll host and look after them if you like, but you're never locked in.
Straight answers
If something won't work for your business, we'll tell you, even if it means less work for us.
We run on the systems we sell.
Before we build AI for clients, we build it for ourselves. Our own tools handle the heavy lifting in development, SEO and client management, so our time goes into strategy, design and the details that make work stand out.
That's how a lean team delivers faster without cutting corners, and why we can speak about AI from experience rather than theory.
- Website developmentAI-assisted builds
- SEO and contentAI-supported research
- Client managementIn-house software
- Apps and systemsBuilt and hosted by us
Where we work
Based in Ballymena, working with businesses wherever they are. The times shown are local right now, and everything from discovery calls to launch can be done remotely.
UK and Ireland
Our home base in Ballymena, working with businesses across Northern Ireland, Great Britain and the Republic of Ireland.
Australia
A growing client base in Melbourne and across Victoria.
United States
Now taking on US clients, working remotely across time zones.
Let's build something that works.
Book a discovery call. No hard sell, just an honest look at where your business can grow.
Book a discovery call