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AI search optimisation (AEO & GEO)AI search optimisation for businesses in Northern Ireland. We help ChatGPT, Gemini and Google AI Overviews understand, trust and mention your business when local customers ask who to choose.
More people now ask an AI tool for a recommendation instead of scrolling through search results.
Questions like “who's a good accountant in Belfast?” are going to ChatGPT, Gemini and Google's AI Overviews, which reply with a short list of names.
If an AI tool doesn't mention you, that customer may never see your website at all, however well it ranks.
These tools favour businesses whose details, services and reputation are clear and consistent across the web. That's something you can work on.
Making your website the clearest, most trustworthy answer to the questions people ask, so Google's AI Overviews and voice assistants can quote it.
Helping AI tools such as ChatGPT and Gemini understand who you are, what you do and where, so they're more likely to mention you when they recommend businesses.
It isn't a replacement for SEO. AI tools lean on many of the same signals, so it builds on solid SEO foundations rather than starting again.
Practical work on your website and your wider presence online, handled in-house. We tailor the scope to your business.
We ask ChatGPT, Gemini, Perplexity and Google the questions your customers ask, and record whether you're mentioned, how you're described and who's recommended instead.
We make your name, address and phone number consistent everywhere, and add structured data (schema) so search engines and AI tools can read your business details reliably.
We rework your key pages so they answer real questions plainly, with FAQs that say exactly what you do, where and for whom.
We tidy up and build your presence on trusted directories, review sites and industry listings, so your business is recognised as a real, established entity.
We add an llms.txt file and check AI crawlers can reach your site, so your most useful pages are easy for AI tools to find.
Each month we re-run the same questions, track where you appear in AI answers, and send a plain-English report on what's changed and what's next.
Businesses where one recommendation can mean a new client.
Clinics, salons, gyms, cleaners and other businesses that rely on people nearby choosing them.
Firms whose clients ask AI tools who to trust with a will, a house sale or a dispute.
Practices people find by asking for a recommended accountant for their business or tax return.
Builders, electricians, plumbers and roofers who want to be named when someone asks who to call.
AI search optimisation across Northern Ireland and the UK. Based in Ballymena, working with businesses in Belfast and beyond.
Areas we serveSomething else on your mind? Ask us directly and we'll give you a straight answer.
It's the work of making your business easy for AI tools like ChatGPT, Gemini and Google AI Overviews to understand, trust and recommend. It covers your website content, structured data, business listings and your wider reputation online.
AEO (answer engine optimisation) focuses on making your content the clear answer to specific questions. GEO (generative engine optimisation) focuses on how AI chat tools understand and describe your business. In practice we work on both together.
Yes. AI tools draw on many of the same signals as Google, so a well-built, well-optimised website is the foundation. AI search optimisation builds on that rather than replacing it.
No, and nobody honestly can. AI answers change and no one controls them. What we can do is fix the things that make it harder for AI tools to understand and trust you, and track whether you're appearing more often.
It varies by business and competition. Some fixes, like correcting business details and adding schema, are quick to put in place, but AI tools update at their own pace, so we track progress month by month rather than promising a date.
It's a simple text file on your website that points AI tools to your most important pages. It's a newer, emerging standard, so we treat it as a sensible extra rather than a magic fix.
Yes. We're based in Ballymena and work with businesses right across Northern Ireland and the wider UK.
We ask the main AI tools a handful of questions your customers would ask, then tell you whether you're mentioned, what they say about you and the main things holding you back. No obligation.
Type what you want to be found for. We'll run your searches through AI search tools like Google's AI Overviews and Gemini, and email you who gets recommended.
Book a discovery call. No hard sell, just an honest look at where your business can grow.
Book a discovery callCookies, your call.
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